George Odenyo Litunya's

Thought Leadership

GRAPHICS DESIGN IN THE REAL ESTATE INDUSTRY

‘An artist is the child who survived.’ This is a quote I have on my wall. A constant reminder, that it isn't easy communicating sense with your art. The world of visual communication, is a road less travelled. Art and crafts - if you can recall those days, was my side hustle. I started making money while in class 4. There is this particular girl, I fondly remember. I did drawings ...

THE PLACE OF COMMUNICATION IN STEERING CHANGE

(Source of Image: Google Images) Naturally we are wired to resist change. It could be subtle or candid resistance. The bottom line is, change will be met with resistance. As a people, we are being subjected to this change. We promulgated a new constitution after an interesting referendum. The Kenyan dream was born or baptized. You choose. The promise ...

HOW TO WRITE A PRESS RELEASE

(Image source: Google images) It is not surprising, to find a graduate in our line of profession who doesn't know how to write a press release; and a good one at that. After graduation, we carry this failure, and join the work-force - a place we are expected to perform. Not learn to perform. We have had cases, where interviewers have asked candidates ...

THREE ELEMENTS OF PR

(Source: www.firebellymarketing.com) Every profession and or discipline is anchored on elements. Without these elements, practitioners will be like lost sheep-more like a ship without a rudder. It therefore becomes our duty to seek out these elements. Not only should we seek them out, but invest time in mastering them and better yet, put them into ...

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